SURABAYA - Angkasa Pura Airports again held an annual event called the Annual Marketing Meeting (AMM) in 2015 which was held at Singgasana Hotel Surabaya. On this occasion, the event managed by the Directorate of Marketing and Business Development in theme of Overcoming the Regulatory and Economic Challenges in 2016.
This Annual Marketing Meeting 2015 is the third event, which were previously held in Klapa Hotel Pecatu Bali in 2014 and at the Head Office Angkasa Pura Airports in Kemayoran, Jakarta in 2013.
"This year Annual Marketing Meeting is intended to formulate a strategy that will be implemented to face the sluggish in Indonesia's economy and the adjustment of government regulation that directly impact the airport business environment," said Committee Chairman AMM 2015, Padma Pramudya in the opening, Thursday (3 / 12).
The event held over three days was also unveiled by the Operation Director of Angkasa Pura Airports, Wendo Asrul Rose. "AMM activities aimed to spur employees to be more focused on the company's vision to become a world class airport. This event also aims to promote synergies in order to provide service excellence to our customers," said Wendo.
Wendo also hope the convening of Annual Marketing Meeting 2015, the headquarters and branch offices can work together to deal with the dynamics and current issues concerning commercial aspects and business development at the airport.
After officially opened by Operation Director, Marketing and Business Development Director of Angkasa Pura Airports, Moch. Asrori provide exposure related to Strategic Directions in relation to the business of airport in Angkasa Pura Airports. The Strategic Directions namely by increasing capacity (increasing capacity) in particular airports Adisucipto airport in Yogyakarta, Semarang Ahmad Yani Airport, Syamsudin Noor Airport in Banjarmasin, Sultan Hasanuddin Airport in Makassar and Surabaya Juanda Airport.
Strategic Direction which in turn is Operational Excellence to build a smart airport, beautify airport and building a Contact Center. Furthermore, Revenue Enhancement with pricing strategy and manage the subsidiaries to the fullest effort. Then the value added by maximizing premium services such as parking and wi-fi. The next strategy is to care for the environment with the concept of Green Airports. [PDRS]
