JAKARTA - In order to strengthen the business structure of PT Angkasa Pura I (Persero) in accordance with the concept of repositioning and restructuring where the company's main goal is to increase revenue, especially non-aeronautical revenues, Angkasa Pura I has set the company strategy and main programs, one of which is a business development through the establishment of subsidiary. For that, Angkasa Pura Retail estalibshed to support the company's strategy.
Angkasa Pura Retail Establishment is in accordance with the deed of incorporation on September 23, 2014 and approval of the Ministry of Justice and Human Rights by Number: AHU-26401.40.10.2014.
"Angkasa Pura Retail engaged in sales and marketing, with sales efforts in the form of duty free, Duty Paid, Food & Beverage (F & B), while for marketing services such as marketing communications, graphic design, media placement and buying, and event activation," said Director of Space Pura Retail, Teges Prita Soraya, when met head office Angkasa Pura I, on the General Meeting of Shareholders (AGM), Wednesday (14/10).
We want to bring Angkasa Pura Retail into Indonesia retail travel companies with regional recognition for providing the highest quality for partners, and customers, added Teges. She added, in its first lunge, Angkasa Pura Retail will make a F & B outlets such as coffee corner named REPUBLIK, besides several F & B outlets and other retails.
For the first F & B outlets in the near future will soon be opened at the International Airport of Balikpapan Sepinggan Sultan Aji Muhammad Sulaiman. We strive to provide an interesting and different experience for users of the airport, where in the future we will continue to try to improve Customer Satisfaction Index (CSI) from visitors to the airport, she explained.
With the company's mission to manage 15% of the commercial airports area under the management of Angkasa Pura I through various businesses diversification, as well as having an independent brand within 2 years, Teges sure to bring Angkasa Pura retail store became the largest travel companies in Indonesia. This course will provide a major contribution to the Angkasa Pura I, as the parent company.
Currently there are about 25 partnership brand that will take part in the business step of Angkasa Pura Retail, among Wakai, Timberland, Rimowa, Red & White Wine Spirits, South Dakota, Richfield, National Geographic Store, Victoria's Secret, Levis, writing, Nescafe and some other leading brands.
Besides bonding renowned brand as a business partner, Angkasa Pura Retail is also developing 11 original in-house brands, one of which is a REPUBLIK. Currently Angkasa Pura I had five (5) subsidiaries, namely, Angkasa Pura Logistics, Angkasa Pura Hotel, Angkasa Pura Property, Angkasa Pura Support and Angkasa Pura Retail. [Citra Mahesa Nusantara]
